If you look at Pinterest today, you’ll see plenty of recipes pins sponsored by Pillsbury, Campbell’s Soup or some other food company. Cookbooks (back then and pins now) are a way to introduce new ways to use their products. That much you know, it’s been going on forever. I remember the jello molds free at the grocery store that came free with a purchase and included a recipe book.
This book is a fantastic history book of not only America's love of food both processed and fresh but the real story about how the recipes affected sales and the American diet.
You also get the history of both bananas and pineapples which was intriguing and slightly nefarious.
I do a unit of Kitchen Chemistry with my high school kids, and this book will fit right into that.
American Advertising Cookbooks by Christina Ward